PROJECT OVERVIEW
- Industry
- Interiors & design
- Focus
- Interior design & project enquiries
- Work
- Website design
- Delivery
- Website project
ScopeWebsite presentation & enquiry journey
01 / THE BRIEF
A digital first impression for a design-led business.
iWood Decor needed a website that would feel as considered as its interiors. The opening pairs an Italian interior-design proposition with rich imagery and a visible route to contact.
The design gives the brand a distinctive first impression while keeping the offer easy to understand.
The challenge
A design-led website has to do more than set a mood. Visitors also need to recognise the service and find a way to discuss their project without searching through decorative content.
02 / OUR APPROACH
The decisions behind the work.
Distinct visual world. The dark palette, considered typography and interior imagery give the brand a recognisable character from the first screen.
The offer is named. The opening statement tells visitors that the business is about Italian interior design rather than leaving them to infer it from imagery alone.
A next step is present. A contact action remains visible in the opening view, so the visual mood does not become a barrier to enquiry.
03 / THE DELIVERY
The delivered experience.
The delivered preview brings together a dark visual palette, interior imagery, a clear design proposition and a direct contact action.
The result is a website presentation that expresses the brand while keeping the route to enquiry visible.
THE TAKEAWAY
Character, with clarity.
Visual character and usability can support the same journey. Here, the design sets the tone while the proposition and contact action keep it practical.
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